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Musings of a marketing copywriter


Top tip to transform your copy: Don't bury your message.
I edit a lot of digital content for a global tech company and so many pieces don't tell the reader what they're selling until about 50...
Hannah Rooke
Aug 14, 20232 min read
 
 
 


Sorry, sausages and gremlins.
The real process behind my metaphorical sausages.
Hannah Rooke
Mar 21, 20232 min read
 
 
 


Failing for life
We often see failure as negative, but  it can be positive and is necessary for survival. By embracing and identifying failure, we improve.
Hannah Rooke
Feb 3, 20233 min read
 
 
 


FML TLAs (three-letter acronyms)
The world is full of acronyms, and abbreviations, and over the years I’ve been compiling extensive lists - because I love them? No...
Hannah Rooke
Aug 3, 20222 min read
 
 
 


How to make friends and influence women
I grew up surrounded by intelligent, strong and respectful women. Most of my favourite teachers, extended family members and role models...
Hannah Rooke
Jun 15, 20223 min read
 
 
 
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