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Nikon

Content creation and marketing support.

Client: Nikon Metrology


Project type: A six-month contract to support the global marketing team three days a week with content creation.


I wrote, edited and proofread web content, product pages and social posts for over 11 regional websites. Including web content and press releases for two product launches across 11 sites.


Objective: Support the global marketing team. Enhance SEO, clarify technical language and ease readability and translation for global audience.


Results: Clearer propositions, improved structure, better SEO and benefit-focused content.


Examples:

Tilted CT product page – content creation.

Lithium-ion cell inspection blog – comprehensive editing from draft content.

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